E-commerce
Caidan Lighting
A headless Shopify storefront for a national lighting retailer — full product catalogue, trade applications and edge-cached browsing that stays fast at any depth.
ShopifyAstroCloudflare
View live siteShopify Agency
Shopify stores built to sell
From custom theme builds to headless Shopify Plus storefronts — we design, engineer and optimise stores where speed, trust and conversion are treated as one discipline.
- Theme, headless & Plus builds
- Migrations with SEO preserved
- CRO grounded in real analytics
Request a Free Quote
Tell us what you need — we reply within one working day.
Custom Shopify Design
Your store shouldn’t look like everyone else’s
Thousands of stores run the same handful of themes. Shoppers notice — and price-compare accordingly. A custom storefront gives your products the presentation their margin deserves.
We start with your catalogue and your buyer, not a theme demo. Collection architecture is designed for the way your customers shop and search; product pages are structured around the questions that block purchase; and the whole storefront is engineered to stay fast on the phones your traffic actually uses.
When performance targets go beyond what a theme can deliver, we build headless: Shopify continues to run products, checkout and payments, while a static Astro front end serves your storefront from the edge — the architecture behind our own e-commerce builds.
See it liveFull-Service Shopify
Every Shopify discipline, one accountable team
Design, development, data and growth — handled together, because a store only performs when they pull in the same direction.
Custom Shopify design
Storefronts designed around your products and buyers — not a marketplace theme with your logo dropped in.
Theme development
Hand-built, lean themes with custom sections your team can rearrange in the editor without calling a developer.
Custom sections & blocks
Merchandising, storytelling and campaign blocks built to your brand system and reusable across every template.
Speed optimisation
App audits, render-blocking cleanup, image pipelines and, where it fits, headless builds that make Shopify feel instant.
Store migration
WooCommerce, Magento or legacy platforms moved to Shopify with products, customers, orders and SEO equity intact.
Conversion optimisation
Product page hierarchy, cart flow, trust signals and checkout friction worked over until the numbers move.
Shopify SEO
Collection architecture, canonical control, structured data and content that wins category and product searches.
App & API integrations
ERP, fulfilment, reviews, loyalty and support tools integrated cleanly — with the app bloat you don’t need removed.
Payments & checkout
Local and international gateways, currencies and payment methods configured for maximum authorisation rates.
Shipping & fulfilment
Rates, zones, rules and courier integrations set up to quote accurately and protect your margins.
Automation
Shopify Flow, email triggers and back-office automations that remove the manual work between order and delivery.
Analytics & reporting
GA4, server-side tracking and dashboards that reconcile with Shopify’s own numbers — so decisions rest on truth.
Featured E-commerce Work
Commerce builds you can shop right now
Our flagship headless Shopify build, alongside product-led sites engineered for quote-driven and catalogue-driven selling.
Security & Protection
Safe Group
Safe and vault specialists with e-commerce-style product browsing tuned for quote-driven conversion.
AstroCloudflare
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Sports & Lifestyle
Halo Golf Carts
A golf-cart sales and servicing brand with a product-led catalogue built to turn browsers into showroom visits.
AstroCloudflare
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Technology
Otto Comm Systems
A two-way radio and communication-systems specialist with a deep technical product catalogue made effortless to browse.
AstroCloudflare
View live siteOur Shopify Process
From audit to optimisation, without the drama
A store launch touches revenue, data and operations at once. Our process is built to protect all three.
- 01
Audit & discovery
We map your catalogue, margins, customers and current funnel — and benchmark your store against the competitors taking your traffic.
- 02
Store architecture
Collections, navigation, filtering and URL structure designed for both shoppers and search engines before design starts.
- 03
Design
A storefront identity that earns trust at first glance, with product pages built around how your buyers actually decide.
- 04
Build & integrate
Theme or headless build, apps, payments, shipping and automations — engineered lean and tested against real devices.
- 05
Migrate & QA
Data migrated, redirects mapped, checkout tested end-to-end with real payment methods before anything goes live.
- 06
Launch & optimise
Post-launch monitoring, CRO iterations and growth support — the store keeps improving after the ribbon is cut.
Why Shopify
The platform question, answered honestly
We build on several platforms, so our Shopify recommendation isn’t reflex — it’s earned. Here’s when and why it wins.
Fastest route to serious commerce
Checkout, payments, tax and fraud handled by the platform — you invest in brand and growth, not infrastructure.
Security and uptime handled
PCI compliance, patching and Black-Friday-scale hosting are Shopify’s problem, not yours.
An ecosystem that scales
From first sale to Shopify Plus, the platform grows with you — subscriptions, B2B, markets and wholesale included.
Integrates with everything
Accounting, fulfilment, marketing and support tools connect natively or via API — no dead ends.
Sell everywhere
Multi-currency, multi-language and cross-border selling are built in when you’re ready for them.
Better with the right partner
Shopify gives every store the same engine. Design, speed and conversion craft are what separate winners — that’s our job.
Performance
Numbers we hold ourselves to
Store speed is revenue. These are the standards every commerce build leaves our studio meeting.
<1s
Storefront first load target
0+
Mobile Lighthouse target
0%
URLs redirected in migrations
0+
Edge cities serving stores
Shopify FAQs
Straight answers before you commit
Do you build custom themes or customise existing ones?
Both, honestly chosen. If a quality base theme gets you 90% of the way, we customise it properly and spend the budget where it converts. When your brand or catalogue demands it, we build fully custom — including headless storefronts where speed is the priority.
Can you migrate my store from WooCommerce or Magento?
Yes. Products, variants, customers, order history and reviews are migrated, every URL that earns traffic is redirected, and we run both platforms in parallel during cutover so revenue never pauses.
Why is my current Shopify store slow?
Usually app bloat: each installed app can inject scripts on every page. We audit what’s actually used, remove or replace the rest, optimise images and theme code, and re-test on real devices. Headless builds take it further when milliseconds matter.
Do you work with Shopify Plus?
Yes — including checkout extensibility, Launchpad, Flow automations, B2B catalogues and expansion stores for international markets.
Can you improve my conversion rate without a full redesign?
Often, yes. A CRO engagement starts with analytics and session evidence, then works through product page hierarchy, trust signals, cart and checkout friction in priority order. Quick wins first, structural work after.
What does a Shopify project cost?
A properly customised theme build sits in a very different bracket to a headless Plus migration, so we quote fixed after a short discovery call. You’ll get an itemised proposal — no day rates, no open-ended billing.
Need a marketing engine behind the store? Seedigital marketing— or explore our broaderweb design services.
Let’s build a store your margin will thank you for
Tell us what you sell and where the store is today — new build, migration or underperforming theme. You’ll get an honest assessment and a fixed quote within one working day.
Free consultation · Reply within one working day · No obligation